Realust Mission
Realust is North Texas’s most comprehensive city intelligence platform. We help homebuyers make smarter decisions by providing deep, data-driven insights across 84 cities in the Dallas-Fort Worth metroplex.
Unlike national platforms that spread thin across the country, we specialize exclusively in North Texas—giving you the hyperlocal expertise and up-to-date data you won’t find anywhere else.
By the Numbers
National platforms know a little about everywhere. We know everything about here.
80+ cities
Our data includes every city across 4 counties, including Collin, Dallas, Denton and Rockwall, with more on the way.
24,000+ metrics
Nearly 300 pieces of data, per city, gives us 24,000+ total data points including both qualitative metrics and editorial insights.
What We Track
Demographics
Population, age distribution, education levels, household composition.
Economy
Income levels, employment, poverty rates, economic indicators.
Housing
Prices, market trends, active listings, home characteristics.
Education
School district ratings, graduation rates, student-teacher ratios.
Proximity
Walk scores, bike scores, transit access, commute times.
Crime & Safety
Crime rates, safety grades, detailed incident breakdowns.
Lifestyle
Dining, nightlife, outdoor activities, family-friendliness, diversity.
Cost of Living
Relative costs, utilities, taxes, affordability metrics.
We transform all that complexity into clarity: momentum scores that show where markets are headed, livability grades you can trust, and side-by-side comparisons that make decisions obvious.
Get the Realust Score
Every city gets a single score (0-100) that reflects overall quality and investment potential. It’s not a simple average — we combine multiple factors including prosperity, schools, safety, lifestyle, and market health into one number you can trust. University Park scores a 94. Mesquite scores a 60. Different markets, different scores — we don’t inflate grades to make everyone feel good.
Our Data Sources
Demographics, income, education, population trends.
Transportation, commutes, walkability metrics and more.
School district ratings, graduation rates, enrollment data.
Amenity scores, area characteristics, quality of life metrics.
Active listings, pricing, market trends, days on market.
Incident rates, safety grades, crime breakdowns.
Why North Texas
National platforms cover 30,000+ cities. We cover 84—and we know them intimately. What this means for you
We’re here because this market matters—and deserves specialized tools.
What Makes Us Different
vs. Zillow & Redfin
They focus on individual properties. We focus on city-level intelligence—helping you choose the right market before you start shopping for your next dream home.
vs. Niche.com & NeighborhoodScout
National platforms spread thin across 30,000+ cities with shallow data and infrequent updates. We’re a North Texas specialist with 288 fields per city across all 84 markets, updated weekly.
vs. Real Estate Agents
Agents know properties and neighborhoods intimately. We provide the data foundation you need to choose your city—then we connect you with local experts who know your market inside and out.
vs. Friends & Family Advice
Your parents haven’t bought a house in 20 years. That friend who “knows real estate” is working off gut feel. We love them—but don’t let well-meaning, outdated advice drive a half-million-dollar decision. We give you current data so you can choose with confidence, not nostalgia.
Real Depth
We track 288 data fields per city while national platforms cover just 20-30—that’s the difference between knowing a market and scratching the surface.
Weighted Scoring
Not all factors matter equally when choosing where to live, so our algorithm prioritizes what actually drives quality of life and investment potential.
Momentum Tracking
We show you where markets are headed, not just where they are today—helping you spot emerging opportunities before everyone else does.
Market Intelligence
We don’t distract you with individual property listings—we help you nail down the right city first, then find your home.
Take It for a Test Drive
We’ve covered the how and why—now see the what. Check out any of our 84 cities to experience the depth of data and clarity of scoring firsthand.