About Realust

North Texas, measured.

Realust is North Texas’s most comprehensive city intelligence platform. We help homebuyers make smarter decisions with deep, data-driven insight across 84 cities in the Dallas–Fort Worth metroplex.

Unlike national platforms that spread thin across the country, we specialize exclusively in North Texas — giving you hyperlocal depth and up-to-date data you won’t find anywhere else.

Know before you go

By the numbers

National platforms know a little about everywhere. We know everything about here.

84cities scored
4counties — Collin, Dallas, Denton & Rockwall
288data points per city
24,000+data points in total, data and editorial
The full dataset

What we track

01

Demographics

Population, age distribution, education levels, household composition.

02

Economy

Income levels, employment, poverty rates, economic indicators.

03

Housing

Prices, market trends, active listings, home characteristics.

04

Education

School district ratings, graduation rates, student-teacher ratios.

05

Proximity

Walk scores, bike scores, transit access, commute times.

06

Crime & Safety

Crime rates, safety grades, detailed incident breakdowns.

07

Lifestyle

Dining, nightlife, outdoor activities, family-friendliness, diversity.

08

Cost of Living

Relative costs, utilities, taxes, affordability metrics.

We turn all that complexity into clarity: momentum scores that show where markets are headed, livability grades you can trust, and side-by-side comparisons that make decisions obvious.

One score that means more

The Realust Score

Every city gets a single 0–100 score for overall quality and investment potential. It’s not a simple average — eight categories are weighted by how much they drive quality of life, and we don’t inflate grades to make everyone feel good.

  • Prosperity26%
  • Schools18%
  • Safety18%
  • Lifestyle12%
  • Market8%
  • Affordability6%
  • Commute6%
  • Growth6%

Homes above $450K also earn a fixed price-tier bonus, capped at 98.

Built on authority

Our data sources

U.S. Census Bureau

Demographics, income, education, population trends.

Walk Score

Transportation, commutes, walkability metrics and more.

SchoolDigger

School district ratings, graduation rates, enrollment data.

Lifestyle data providers

Amenity scores, area characteristics, quality of life metrics.

Zillow, Redfin & realtor.com

Active listings, pricing, market trends, days on market.

Crime & safety APIs

Incident rates, safety grades, crime breakdowns.

Including data from
Walk Score, U.S. Census Bureau and ZillowSchoolDigger, realtor.com and Redfin
Quality over coverage

Why North Texas

National platforms cover 30,000+ cities. We cover 84 — and know them intimately.

  • More complete data — we don’t skip smaller cities or leave gaps in coverage.
  • Faster updates — we track all 84 cities more often than national competitors.
  • Local expertise — DFW market dynamics, commute patterns, school district nuances.
  • Better context — we know when a headline number doesn’t tell the full story.

We’re here because this market matters — and deserves specialized tools.

#3Highest-growth US metro area
#1Destination for corporate headquarters
#4Largest metro in America
Let’s be honest

What makes us different

vs.

Zillow & Redfin

They focus on individual properties. We focus on city-level intelligence — helping you choose the right market before you start shopping for your next home.

vs.

Niche & NeighborhoodScout

National platforms spread thin across 30,000+ cities with shallow data. We’re a North Texas specialist with 288 data points per city across all 84 markets.

vs.

Real estate agents

Agents know properties and neighborhoods intimately. We provide the data foundation to choose your city — then connect you with local experts who know your market.

vs.

Friends & family advice

Your parents haven’t bought a house in 20 years, and the friend who “knows real estate” is working off gut feel. We love them — but give you current data so you choose with confidence, not nostalgia.

Real depth

288 data points per city, where national platforms cover 20–30. The difference between knowing a market and scratching the surface.

Weighted scoring

Not every factor matters equally, so the score weights what actually drives quality of life and investment potential.

Momentum tracking

Where a market is headed, not just where it is — so you spot emerging opportunities early.

Market intelligence

No listings to distract you. Nail down the right city first, then find your home.

Seeing is believing

Take it for a test drive

We’ve covered the how and why — now see the what. Open any of our 84 cities to see the depth of data and clarity of scoring firsthand.